Powy the Municipality of Pinzolo and Madonna di Campiglio

The Municipality

The municipality of Pinzolo, located at an altitude of approximately 780 meters in the heart of Val Rendena, is the administrative and cultural center of a region that combines the authentic character of a historic village with major Alpine tourist destinations. Within its borders lies part of Madonna di Campiglio, a resort located at 1,553 meters between the Brenta Dolomites and the Adamello-Presanella massif, internationally recognized for its role of excellence in high-altitude tourism.

The need

To strengthen its role as a leading Alpine destination and tackle the challenges of ecological transition, the Municipality of Pinzolo has launched a strategic plan to decarbonize mobility and enhance smart services for residents and visitors.

The goal was to transform the accessibility of the area through an integrated mobility system capable of reducing private vehicle traffic and meeting the needs of tourists traveling by electric vehicle.

The project involved installing direct current charging stations in strategic locations, featuring a harmonious design consistent with the landscape of the Brenta Dolomites, a UNESCO World Heritage Site, and spaces dedicated to well-being, designed to transform waiting times into valuable moments for people.

Madonna di Campiglio
Campiglio

The Solution

Through synergy between the municipal administration and private operators, the area has implemented a series of high-tech measures capable of effectively responding to the needs of sustainability and mobility flow management.

In this context, Powy installed two high-power direct current charging stations, for a total of four charging points: one in the center of Pinzolo, on Via Roma at the corner of Via Veneto, and one in Madonna di Campiglio, on Viale Dolomiti di Brenta. Both stations are powered 100% by renewable energy and equipped with advanced systems for detecting parking space occupancy and illegal parking.

The testimony of the Administration

Municipality of Pinzolo and Madonna di Campiglio

“The municipal administration of Pinzolo, aware of the importance of infrastructure for electric vehicles in today's world, wanted to introduce a project that focused on people rather than objects.

Our collaboration with Powy has enabled Powy to embark on a virtuous cycle, in which the necessary waiting times for recharging your vehicle can become valuable moments to devote to yourself.

In fact, the areas were identified with the aim of combining charging stations with recent installations designed to promote the physical and mental well-being of guests and residents, such as the calisthenics park on Viale Dolomiti in Campiglio.

We are confident that Powy to be a valuable partner as we embark on the ambitious journey that will see our locations transform into major wellness start-ups.

Giuseppe Corradini Councilor for Tourism – Municipality of Pinzolo, Madonna di Campiglio, S. Antonio di Mavignola

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With over 10 years of experience in energy and mobility, we at Powy operate as a charging point operator specializing in the development and management of charging infrastructure for electric vehicles, with offices in Italy and Spain and operations across Europe.

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