Car incentives 2025: guide to the Oct. 22 click day for commercial vehicles

October 22, 2025 marks an important date for Italian companies looking to renew their fleet: the click day opens for incentives for electric and plug-in hybrid commercial vehicles. A concrete opportunity for those who want to cut operating costs, reduce emissions and prepare for the increasingly stringent regulations on urban mobility.

How the 2025 incentives work

The Ministry of Environment and Energy Security (MASE) has published official video tutorials to guide citizens and businesses through the application process. Incentives are available to both private citizens and businesses and professionals, with different modalities and amounts depending on the type of vehicle and the buyer.

MASE video tutorial for citizens: Electric Vehicle Bonus - Tutorial for individuals

MASE video tutorial for microenterprises: Electric Vehicle Bonus - Tutorial for microenterprises

Incentives for commercial vehicles

Incentives are aimed at microenterprises with fewer than 10 employees and a turnover of less than 2 million euros that intend to purchase N1 and N2 commercial vehicles, i.e., vans and vehicles used for transporting goods up to 12 tons. The subsidy amounts to 30 percent of the purchase price, up to a maximum of 20,000 euros per vehicle, with the possibility of purchasing up to two electric vehicles.

To access the incentives, the scrapping of a thermal commercial vehicle N1 or N2 with an environmental class up to Euro 5 is mandatory, and the registered office of the microenterprise must be located in a functional urban area, i.e., cities with more than 50,000 inhabitants and surrounding areas. The click day mechanism means that funds are allocated in chronological order of reservation on the bonusveicolielettrici.mase.gov.it platform starting at noon on Oct. 22.

Why choose electric for corporate fleet

Switching to an electric fleet is not just a matter of incentives. Electric commercial vehicles offer concrete operational benefits: maintenance costs reduced by up to 40 percent, access to restricted traffic zones, exemption from tax stamps for 5 years in many regions, and a significantly lower energy cost per kilometer than diesel.

For companies operating in urban areas, where routes are predictable and stops are frequent, electric is the ideal solution for last-mile deliveries, utility services and municipal fleets.

Charging infrastructure: the pillar of the transition

Having electric vehicles without adequate charging infrastructure means compromising operational efficiency. The availability of accessible and well-distributed charging points is one of the most crucial factors in ensuring that the electric transition of corporate fleets is truly effective. Without careful infrastructure planning, companies risk ending up with idle vehicles and reduced operations.

That's why Powy offers customized solutions that fit any need: from small businesses that need just a few locations for their vehicles to large logistics facilities that require dozens of coordinated charging points to manage complex fleets. Each project is tailored to the company's specific operational needs, ensuring optimized charging times and maximum vehicle availability.

Incentives for citizens: private individuals can benefit as well

In addition to incentives for commercial vehicles, subsidies for citizens who want to buy electric cars also remain active. For private users residing in functional urban areas with ISEE up to 30,000 euros, the subsidy is up to 11,000 euros, while for those with ISEE between 30,001 and 40,000 euros, the incentive is 9,000 euros. The scrapping of a vehicle up to Euro 5 is mandatory, and the maximum price of the electric car must not exceed 35,000 euros excluding VAT (42,700 euros including VAT).

Even for individuals, buying an electric vehicle is a smart investment, whether combined with the installation of a home wallbox or if that option is not available and you rely on the reliable and ever-expanding public charging network, such as Powy's.

Don't miss the opportunity

October 22 is just around the corner. For companies considering fleet renewal, now is the time to act. The available funds amount to nearly 600 million euros from the NRP and will be allocated until June 30, 2026, unless depleted early. Preparing in time means not only accessing the incentives, but also planning well in advance to install the necessary charging infrastructure.

FAQ - Commercial Vehicle Incentives 2025

When does the click day for commercial vehicles open?
The click day opens on October 22, 2025 at 12:00 noon on the bonusveicolielettrici.mase.gov.it platform. Funds are allocated in chronological order of reservation.

Who can apply for commercial vehicle incentives?
Micro-enterprises with fewer than 10 employees and annual sales of less than €2 million that purchase new N1 and N2 electric commercial vehicles can apply. The registered office must be located in a functional urban area.

How much is the incentive for an electric van worth?
For commercial electric vehicles, the incentive is 30 percent of the purchase price, up to a maximum of 20,000 euros per vehicle. Up to two vehicles can be purchased with the incentive.

Do you need to scrap a vehicle to access the incentive?
Yes, for commercial vehicles it is mandatory to scrap a commercial vehicle N1 or N2 with an environmental class up to Euro 5. Without scrapping, you cannot access the incentive.

How does charging work for an electric corporate fleet?
Corporate fleets need dedicated charging stations at headquarters or logistics centers. Solutions such as Powy 's enable smart charging management, monitoring consumption and optimizing energy costs with integration to fleet management systems.

About Powy

Powy is a company that owns, develops and operates Italy's leading independent network of public charging infrastructure for electric vehicles, with a growing presence in Spain as well.

Founded in Turin, Italy in 2018, Powy is at the center of the transition to more sustainable mobility, offering an innovative charging infrastructure that uses only 100 percent renewable energy.

Powy 's network includes quick, fast, and ultra-fast charging solutions strategically placed in public and private parking lots, supermarkets, shopping malls, and transportation hubs to ensure maximum convenience and accessibility for EV drivers. Each station is equipped with advanced technologies to provide a reliable and efficient charging experience.

Learn more: wpowy.energy